Receive the Most Important Updates - continuously and directly.

The ADDITIVE newsletter keeps you regularly updated with the latest insights on online marketing and software solutions for hotels - including best practices, success stories, and more, delivered straight to your inbox.

‍

‍

Trends, Best Practices and Strategic Insights for the Hotel Industry.

Explore in-depth perspectives, proven frameworks, and real-world expertise from data-driven hospitality marketing.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Marketing Real Talk: The new series for more clarity in Hotel Marketing

Read article
Play video
by Joachim Leiter
06 August 2025
Online-Marketing
Branchen Trends & News
Leitfaden

Marketing Real Talk: The new series for more clarity in Hotel Marketing

Online-Marketing
Branchen Trends & News
Leitfaden
by Joachim Leiter
4 min read
4 min watch
August 2025

Seamless Connection to Oracle Opera Cloud: New PMS Interface Available

Read article
Play video
by Peter Putzer
11 July 2025
Produkt Updates
ADDITIVE+ NEWS
Fachbeitrag

Seamless Connection to Oracle Opera Cloud: New PMS Interface Available

Produkt Updates
ADDITIVE+ NEWS
Fachbeitrag
by Peter Putzer
3 min read
3 min watch
July 2025

Simple, Intuitive, Successful: voucher Marketing For Hotels

Read article
Play video
by Matthias Ebner
03 May 2025
Online-Marketing
Fachbeitrag

Simple, Intuitive, Successful: voucher Marketing For Hotels

Online-Marketing
Fachbeitrag
by Matthias Ebner
2 min read
2 min watch
May 2025

Avoid These Mistakes in Hotel Marketing to Save Costs and Maximize Success

Read article
Play video
by Joachim Leiter
14 January 2025
Online-Marketing
Fachbeitrag

Avoid These Mistakes in Hotel Marketing to Save Costs and Maximize Success

Online-Marketing
Fachbeitrag
by Joachim Leiter
2 min read
2 min watch
January 2025

Hotel Marketing Trends 2025: What Really Matters in the Coming Year

Read article
Play video
by Joachim Leiter
10 December 2024
Online-Marketing
Fachbeitrag

Hotel Marketing Trends 2025: What Really Matters in the Coming Year

Online-Marketing
Fachbeitrag
by Joachim Leiter
5 min read
5 min watch
December 2024

Over 90% New Guests in Just One Year: The Success Story of SomVita Suites

Read article
Play video
by Joachim Leiter
06 November 2024
Online-Marketing
Customer Success Story
Video

Over 90% New Guests in Just One Year: The Success Story of SomVita Suites

Online-Marketing
Customer Success Story
Video
by Joachim Leiter
1 min read
1 min watch
November 2024

Low Hotel Occupancy: Causes and Innovative Solutions to Overcome the Occupancy Crisis

Read article
Play video
by Armin Gögele
25 June 2024
Online-Marketing
Marketing Automatisierung für Hotels
Fachbeitrag

Low Hotel Occupancy: Causes and Innovative Solutions to Overcome the Occupancy Crisis

Online-Marketing
Marketing Automatisierung für Hotels
Fachbeitrag
by Armin Gögele
6 min read
6 min watch
June 2024

Create excitement and attract guests: The guide to marketing your hotel before, during and after a renovation

Read article
Play video
by Joachim Leiter
16 February 2024
Online-Marketing
Fachbeitrag

Create excitement and attract guests: The guide to marketing your hotel before, during and after a renovation

Online-Marketing
Fachbeitrag
by Joachim Leiter
11 min read
11 min watch
February 2024

Why landing pages are crucial in online marketing for hotels

Read article
Play video
by David Weitlaner
11 December 2023
Online-Marketing
Fachbeitrag

Why landing pages are crucial in online marketing for hotels

Online-Marketing
Fachbeitrag
by David Weitlaner
3 min read
3 min watch
December 2023

Using vouchers for success: The 8 most important points for hotels

Read article
Play video
by Armin Gögele
07 December 2023
Online-Marketing
ADDITIVE+ NEWS
Fachbeitrag

Using vouchers for success: The 8 most important points for hotels

Online-Marketing
ADDITIVE+ NEWS
Fachbeitrag
by Armin Gögele
4 min read
4 min watch
December 2023

Why revenue trumps CPC in digital hotel marketing

Read article
Play video
by David Weitlaner
29 November 2023
Online-Marketing
Fachbeitrag

Why revenue trumps CPC in digital hotel marketing

Online-Marketing
Fachbeitrag
by David Weitlaner
3 min read
3 min watch
November 2023

The success of newsletters: effective marketing for hotels to build long-term guest loyalty

Read article
Play video
by Armin Gögele
11 September 2023
Online-Marketing
Fachbeitrag

The success of newsletters: effective marketing for hotels to build long-term guest loyalty

Online-Marketing
Fachbeitrag
by Armin Gögele
5 min read
5 min watch
September 2023

Digital Hotel Distribution is not an instinct – How Data-Driven Marketing Strategies increase Occupancy and Streamline Online Marketing

Read article
Play video
by Armin Gögele
08 August 2023
Online-Marketing
Fachbeitrag

Digital Hotel Distribution is not an instinct – How Data-Driven Marketing Strategies increase Occupancy and Streamline Online Marketing

Online-Marketing
Fachbeitrag
by Armin Gögele
6 min read
6 min watch
August 2023

Gone Are The Occupancy Gaps: How Marketing Automation Improves Long-Term Occupancy

Read article
Play video
by Matthias Ebner
02 August 2023
Marketing Automatisierung für Hotels
Fachbeitrag

Gone Are The Occupancy Gaps: How Marketing Automation Improves Long-Term Occupancy

Marketing Automatisierung für Hotels
Fachbeitrag
by Matthias Ebner
6 min read
6 min watch
August 2023

Von Black-Box hin zu 100%Transparenz: Der A+ ROI schafft Klarheit im Hotelmarketing

Read article
Play video
by David Weitlaner
05 July 2023
Online-Marketing
Fachbeitrag

Von Black-Box hin zu 100%Transparenz: Der A+ ROI schafft Klarheit im Hotelmarketing

Online-Marketing
Fachbeitrag
by David Weitlaner
4 min read
4 min watch
July 2023

Marketing as Future Investment: Why Hotels Should Increase Their Budget

Read article
Play video
by David Weitlaner
07 April 2023
Online-Marketing
Fachbeitrag

Marketing as Future Investment: Why Hotels Should Increase Their Budget

Online-Marketing
Fachbeitrag
by David Weitlaner
3 min read
3 min watch
April 2023

How Targeted Online Marketing Can Help Hotels Build Brand Awareness

Read article
Play video
by Armin Gögele
04 April 2023
Online-Marketing
Fachbeitrag

How Targeted Online Marketing Can Help Hotels Build Brand Awareness

Online-Marketing
Fachbeitrag
by Armin Gögele
2 min read
2 min watch
April 2023

What Does Data-Driven Online Marketing Bring To The Hotel Industry?

Read article
Play video
by Joachim Leiter
30 November 2022
Online-Marketing
Fachbeitrag

What Does Data-Driven Online Marketing Bring To The Hotel Industry?

Online-Marketing
Fachbeitrag
by Joachim Leiter
4 min read
4 min watch
November 2022

Simon Bruker, General Manager at SAXX Hotel Group, on ADDITIVE's Online Marketing System

Read article
Play video
by Joachim Leiter
21 November 2022
Online-Marketing
Video

Simon Bruker, General Manager at SAXX Hotel Group, on ADDITIVE's Online Marketing System

Online-Marketing
Video
by Joachim Leiter
1 min read
1 min watch
November 2022

Hotel Marketing Automation: 5 Essentials to Get You Started

Read article
Play video
by Matthias Ebner
03 November 2022
Marketing Automatisierung für Hotels
Fachbeitrag

Hotel Marketing Automation: 5 Essentials to Get You Started

Marketing Automatisierung für Hotels
Fachbeitrag
by Matthias Ebner
2 min read
2 min watch
November 2022

How Hotel Marketing Automation Helps Re-engage Inactive Guests

Read article
Play video
by Joachim Leiter
02 November 2022
Marketing Automatisierung für Hotels
Fachbeitrag

How Hotel Marketing Automation Helps Re-engage Inactive Guests

Marketing Automatisierung für Hotels
Fachbeitrag
by Joachim Leiter
3 min read
3 min watch
November 2022

Dimitrios Panagiotopoulos from 4* S-Hotel Sonnen Resort, on ADDITIVE+ MARKETING AUTOMATION

Read article
Play video
by Joachim Leiter
27 October 2022
Marketing Automatisierung für Hotels
Customer Success Story
Video

Dimitrios Panagiotopoulos from 4* S-Hotel Sonnen Resort, on ADDITIVE+ MARKETING AUTOMATION

Marketing Automatisierung für Hotels
Customer Success Story
Video
by Joachim Leiter
1 min read
1 min watch
October 2022

Maximizing Bookings for Hotels through Performance Marketing

Read article
Play video
by Joachim Leiter
20 September 2022
Online-Marketing
Fachbeitrag

Maximizing Bookings for Hotels through Performance Marketing

Online-Marketing
Fachbeitrag
by Joachim Leiter
5 min read
5 min watch
September 2022

Marketing Automation Best Practices: 7 Practical Tips to Keep Guests Returning

Read article
Play video
by Joachim Leiter
08 September 2022
Marketing Automatisierung für Hotels
Fachbeitrag

Marketing Automation Best Practices: 7 Practical Tips to Keep Guests Returning

Marketing Automatisierung für Hotels
Fachbeitrag
by Joachim Leiter
5 min read
5 min watch
September 2022

Hotel Lead Generation: Meaning and Purpose

Read article
Play video
by Joachim Leiter
02 May 2022
Marketing Automatisierung für Hotels
Fachbeitrag

Hotel Lead Generation: Meaning and Purpose

Marketing Automatisierung für Hotels
Fachbeitrag
by Joachim Leiter
3 min read
3 min watch
May 2022