A vision that unites:
Game changing hospitality marketing on autopilot.
ADDITIVE is the leading agency for data-driven online marketing in the hotel industry.
Precision, transparency and measurable success are not mere promises, but the fundamental basis of our work.
ADDITIVE in Figures
We combine marketing excellence with deep industry knowledge, innovative strength and a clear focus:
more bookings, predictable occupancy, and maximum profitability.
History of ADDITIVE
The story of ADDITIVE began in 2005 with the founding of "trick17.media". What started as an agency for sophisticated web projects in the hotel industry developed rapidly.
By 2012, we expanded our offering to include the field of online marketing, further supporting hotels in acquiring guests digitally.
In 2018, with the launch of the brand “ADDITIVE”, we established ourselves as the first agency with data-driven performance marketing, developing the first marketing automation software specifically for hotels in Europe.
Since 2021, our main focus has been on our unique online marketing system - a holistic solution for digital hotel marketing. The system impressively combines software-driven data analysis, performance marketing, and the pioneering marketing automation software for the hotel industry.
In 2023, the first international office opened in Barcelona, followed by further openings in Stockholm, Berlin and Rome. In 2024, the new headquarters was opened in Bolzano, South Tyrol.
Today, ADDITIVE is revolutionizing digital marketing with a unique system, specially developed for the hotel industry, and consistently achieving demonstrably measurable success.
For over 500 hotels at 7 locations in Europe.
Today, ADDITIVE is revolutionizing digital marketing with a unique system, specially developed for the hotel industry, and consistently achieving demonstrably measurable success.
For over 500 hotels at 7 locations in Europe.
“Thanks to ADDITIVE, we achieved remarkable success even before we opened our new resort — a clear sign that we have the right partner.”
“We find the collaboration very competent and professional. We therefore recommend ADDITIVE with a clear conscience.”
“We enjoy a great cooperation at eyelevel and have already recommended ADDITIVE to many companies.”
“We recommend ADDITIVE because the team not only impresses with its high level of expertise, but also with reliable, proactive support.”
“ADDITIVE has proven as a company that it is able to impress big players like Meta and show what modern hotel marketing really looks like.”
We are convinced that successful marketing requires more than just technology – it demands experience, passion, and a strong team.
At ADDITIVE, over 80 specialists combine their passion for the hotel industry with expertise in marketing, data science, and software development.
Challenging projects need committed people.
Our team members at ADDITIVE possess a deep understanding of their work and its purpose: serving a dynamic industry and customers who expect more than standard marketing solutions.
Ready to help shape the future of the hotel industry? Visit our People & Culture page to discover career opportunities at ADDITIVE.
