Luxury lodging for sophisticated travelers

With "Airbnb Luxe," Airbnb is expanding its offering to include luxury accommodations such as historic villas, castles, city penthouses, chalets or entire islands for customers in the higher price range. With the launch at the end of June 2019, more than 2,000 bookable accommodations worldwide were put online.According to the company, the number of Airbnb bookings for accommodations costing at least $1,000 per night increased by more than 60 percent in 2018. The new offering aims to meet the growing demand for luxury accommodations with the highest standards of design, amenities and functionality. The accommodation selection process is based on more than 300 criteria. In addition to accommodations, a personal travel planner organizes customized local activities and arranges all services (private chef, personal trainer, masseur).

Ein Blick auf die Evolution der Sharing Economy im Tourismus

"Today's luxury travelers want more than luxury accommodations. They are looking for transformation and experiences that make them feel more connected to each other and their destination. Airbnb Luxe is the same approach we've been taking since Airbnb launched more than eleven years ago. We're creating local, authentic and magical travel moments – now in even more extraordinary accommodations. We want to redefine the way people perceive and experience luxury travel," said Brian Chesky, Airbnb Co-Founder, CEO and Head of Community.To learn more about the success of Airbnb, its evolution and the issues surrounding the sharing economy, read the article "Sharing Economy in Tourism: The Example of Airbnb".

All image sources: Airbnb Luxe (Te Kahu – New Zealand, Nukutepipi Atoll – French Polynesia, Château d'Estoublon – France, Casa Koko – Mexico)