The 4-star superior Hotel Sonnen Resort in Naturns (South Tyrol/Italy) is a family-run wellness and family hotel with high design standards. For some time, the family had been aware that their hotel software and existing guest data held a great deal of untapped potential. They wanted to find a solution that would allow them to use this data in an intelligent way. In doing so, they were looking for an efficient and cost-effective setup as well as low manual effort in the running application.

With ADDITIVE+ MARKETING AUTOMATION, the entrepreneurial family found the ideal software: it uses the collected guest data to automate hotel marketing and guest communication along the customer journey.

<div class="article_quote"><div class="article_quote_contain"><div class="article_quote_quote">"The software was easy and efficient to implement, ADDITIVE took care of both the setup and the texting, and it took less than two months to get started. "</div><div class="article_quote_name u-text-style-main">Dimitrios Panagiotopoulos</div></div></div>

<div class="article_quote"><div class="article_quote_contain"><div class="article_quote_quote">"ADDITIVE+ MARKETING AUTOMATION has already delivered very good results in its first month of operation. After about five months of operation, more than 500,000 euros in revenue have already been generated. "</div><div class="article_quote_name u-text-style-main">Dimitrios Panagiotopoulos</div></div></div>

For more information on how hoteliers can make the most of their marketing budget, please read the free white paper!