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Trends, Best Practices and Strategic Insights for the Hotel Industry.

Explore in-depth perspectives, proven frameworks, and real-world expertise from data-driven hospitality marketing.

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Online Reviews as a Trusted Source

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by Armin Gögele
27 August 2019
Branchen Trends & News
Fachbeitrag

Online Reviews as a Trusted Source

Branchen Trends & News
Fachbeitrag
by Armin Gögele
1 min read
1 min watch
August 2019

Guests from China on the Rise

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by Peter Putzer
21 August 2019
Branchen Trends & News
Fachbeitrag

Guests from China on the Rise

Branchen Trends & News
Fachbeitrag
by Peter Putzer
3 min read
3 min watch
August 2019

Email Marketing: Advantages and Current Trends

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by Armin Gögele
06 August 2019
Online-Marketing
Marketing Automatisierung für Hotels
Fachbeitrag

Email Marketing: Advantages and Current Trends

Online-Marketing
Marketing Automatisierung für Hotels
Fachbeitrag
by Armin Gögele
6 min read
6 min watch
August 2019

area24/7 | Karlsruhe (Germany)

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by Stefan Hellweger
31 July 2019
Branchen Trends & News
Fachbeitrag

area24/7 | Karlsruhe (Germany)

Branchen Trends & News
Fachbeitrag
by Stefan Hellweger
1 min read
1 min watch
July 2019

The New Trend in Hotel Design: Upcycling

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by Peter Putzer
23 July 2019
Branchen Trends & News
Fachbeitrag

The New Trend in Hotel Design: Upcycling

Branchen Trends & News
Fachbeitrag
by Peter Putzer
1 min read
1 min watch
July 2019

Changing The Language Of Tourism

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by David Weitlaner
17 July 2019
Branchen Trends & News
Fachbeitrag

Changing The Language Of Tourism

Branchen Trends & News
Fachbeitrag
by David Weitlaner
1 min read
1 min watch
July 2019

Interview with Prof. Wolfgang Arlt, China Outbound Tourism Research Institute (COTRI) - Part 1

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by Joachim Leiter
15 July 2019
Online-Marketing
Fachbeitrag

Interview with Prof. Wolfgang Arlt, China Outbound Tourism Research Institute (COTRI) - Part 1

Online-Marketing
Fachbeitrag
by Joachim Leiter
8 min read
8 min watch
July 2019

Interview with Prof. Wolfgang Arlt, China Outbound Tourism Research Institute (COTRI) – Part 2

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by Joachim Leiter
15 July 2019
Online-Marketing
Fachbeitrag

Interview with Prof. Wolfgang Arlt, China Outbound Tourism Research Institute (COTRI) – Part 2

Online-Marketing
Fachbeitrag
by Joachim Leiter
9 min read
9 min watch
July 2019

Expanding The Airbnb Portfolio: New Airbnb Luxe Platform

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by Matthias Ebner
11 July 2019
Branchen Trends & News
Fachbeitrag

Expanding The Airbnb Portfolio: New Airbnb Luxe Platform

Branchen Trends & News
Fachbeitrag
by Matthias Ebner
1 min read
1 min watch
July 2019

What “Book on Google” means for the Tourism Industry

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by Joachim Leiter
09 July 2019
Online-Marketing
Fachbeitrag

What “Book on Google” means for the Tourism Industry

Online-Marketing
Fachbeitrag
by Joachim Leiter
4 min read
4 min watch
July 2019

In Conversation with Clemens Bartlome, Graubünden Ferien (GRF)

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by Joachim Leiter
09 July 2019
Online-Marketing
Experten-Interview

In Conversation with Clemens Bartlome, Graubünden Ferien (GRF)

Online-Marketing
Experten-Interview
by Joachim Leiter
10 min read
10 min watch
July 2019

Mondrian Doha | Doha (Qatar)

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by Stefan Hellweger
24 June 2019
Branchen Trends & News
Fachbeitrag

Mondrian Doha | Doha (Qatar)

Branchen Trends & News
Fachbeitrag
by Stefan Hellweger
1 min read
1 min watch
June 2019

Sharing Economy In Tourism: The Example Of Airbnb

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by Stefan Hellweger
20 June 2019
Online-Marketing
Fachbeitrag

Sharing Economy In Tourism: The Example Of Airbnb

Online-Marketing
Fachbeitrag
by Stefan Hellweger
5 min read
5 min watch
June 2019

Use of Social Media Listening as Part of a Wider Strategy

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by Armin Gögele
04 June 2019
Online-Marketing
Fachbeitrag

Use of Social Media Listening as Part of a Wider Strategy

Online-Marketing
Fachbeitrag
by Armin Gögele
7 min read
7 min watch
June 2019

Aquatio Cave Luxury Hotel & Spa | Matera (Italy)

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by Stefan Hellweger
03 June 2019
Branchen Trends & News
Fachbeitrag

Aquatio Cave Luxury Hotel & Spa | Matera (Italy)

Branchen Trends & News
Fachbeitrag
by Stefan Hellweger
1 min read
1 min watch
June 2019

International Travelers Prefer Spontaneous Bookings and Are Happier as a Result

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by Stefan Hellweger
30 May 2019
Branchen Trends & News
Fachbeitrag

International Travelers Prefer Spontaneous Bookings and Are Happier as a Result

Branchen Trends & News
Fachbeitrag
by Stefan Hellweger
1 min read
1 min watch
May 2019

In Conversation with Dr. Monika Imschloß, Junior Professor and IFH Sensory Marketing Expert

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by Joachim Leiter
21 May 2019
Online-Marketing
Fachbeitrag

In Conversation with Dr. Monika Imschloß, Junior Professor and IFH Sensory Marketing Expert

Online-Marketing
Fachbeitrag
by Joachim Leiter
10 min read
10 min watch
May 2019

Relevance of Online Ratings to the Hotel Industry

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by Armin Gögele
13 May 2019
Online-Marketing
Fachbeitrag

Relevance of Online Ratings to the Hotel Industry

Online-Marketing
Fachbeitrag
by Armin Gögele
5 min read
5 min watch
May 2019

In Conversation with Alexander Wessels, SABA Hospitality

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by Joachim Leiter
07 May 2019
Marketing Automatisierung für Hotels
Experten-Interview

In Conversation with Alexander Wessels, SABA Hospitality

Marketing Automatisierung für Hotels
Experten-Interview
by Joachim Leiter
9 min read
9 min watch
May 2019

Influencer Marketing: Planning, Implementation and Post-Campaign Assessment.

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by Armin Gögele
02 May 2019
Online-Marketing
Fachbeitrag

Influencer Marketing: Planning, Implementation and Post-Campaign Assessment.

Online-Marketing
Fachbeitrag
by Armin Gögele
7 min read
7 min watch
May 2019

Max Brown 7th District | Vienna (Austria)

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by Stefan Hellweger
02 May 2019
Branchen Trends & News
Fachbeitrag

Max Brown 7th District | Vienna (Austria)

Branchen Trends & News
Fachbeitrag
by Stefan Hellweger
1 min read
1 min watch
May 2019

Digitisation At The Heart Of Austria's "Plan T - Master Plan for Tourism"

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by Joachim Leiter
18 April 2019
Branchen Trends & News
Fachbeitrag

Digitisation At The Heart Of Austria's "Plan T - Master Plan for Tourism"

Branchen Trends & News
Fachbeitrag
by Joachim Leiter
1 min read
1 min watch
April 2019

In Conversation with Dr. Michael Scheuch, Österreich Werbung

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by Stefan Hellweger
20 March 2019
Online-Marketing
Fachbeitrag

In Conversation with Dr. Michael Scheuch, Österreich Werbung

Online-Marketing
Fachbeitrag
by Stefan Hellweger
10 min read
10 min watch
March 2019

Hafenkran | Hamburg (Germany)

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by Stefan Hellweger
07 March 2019
Branchen Trends & News
Fachbeitrag

Hafenkran | Hamburg (Germany)

Branchen Trends & News
Fachbeitrag
by Stefan Hellweger
1 min read
1 min watch
March 2019

L'oscar | London (United Kingdom)

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by Stefan Hellweger
06 March 2019
Branchen Trends & News
Fachbeitrag

L'oscar | London (United Kingdom)

Branchen Trends & News
Fachbeitrag
by Stefan Hellweger
1 min read
1 min watch
March 2019