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Trends, Best Practices and Strategic Insights for the Hotel Industry.

Explore in-depth perspectives, proven frameworks, and real-world expertise from data-driven hospitality marketing.

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PIERDREI Hotel | Hamburg (Germany)

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by Peter Putzer
31 December 2019
Branchen Trends & News
Fachbeitrag

PIERDREI Hotel | Hamburg (Germany)

Branchen Trends & News
Fachbeitrag
by Peter Putzer
1 min read
1 min watch
December 2019

Hotel Comfort in the Tiniest Space: Tiny Houses

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by Peter Putzer
31 December 2019
Branchen Trends & News
Fachbeitrag

Hotel Comfort in the Tiniest Space: Tiny Houses

Branchen Trends & News
Fachbeitrag
by Peter Putzer
2 min read
2 min watch
December 2019

In Conversation with Reinhard Lanner, Holidays in Austria

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by Joachim Leiter
12 December 2019
Online-Marketing
Fachbeitrag

In Conversation with Reinhard Lanner, Holidays in Austria

Online-Marketing
Fachbeitrag
by Joachim Leiter
8 min read
8 min watch
December 2019

The Student Hotel | Europe

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by Peter Putzer
12 December 2019
Branchen Trends & News
Fachbeitrag

The Student Hotel | Europe

Branchen Trends & News
Fachbeitrag
by Peter Putzer
1 min read
1 min watch
December 2019

The Power of Images - How Visual Content Increases Brand Awareness

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by Joachim Leiter
11 December 2019
Online-Marketing
Fachbeitrag

The Power of Images - How Visual Content Increases Brand Awareness

Online-Marketing
Fachbeitrag
by Joachim Leiter
6 min read
6 min watch
December 2019

Hotel Design: Guest Desires and Planning Study

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by Peter Putzer
09 December 2019
Branchen Trends & News
Fachbeitrag

Hotel Design: Guest Desires and Planning Study

Branchen Trends & News
Fachbeitrag
by Peter Putzer
1 min read
1 min watch
December 2019

Gita the Robot Suitcase - A New Trend for Frequent Travelers?

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by Peter Putzer
02 December 2019
Branchen Trends & News
Fachbeitrag

Gita the Robot Suitcase - A New Trend for Frequent Travelers?

Branchen Trends & News
Fachbeitrag
by Peter Putzer
1 min read
1 min watch
December 2019

“Flugärger" App - Travel Assistance For Airline Passengers

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by Joachim Leiter
02 December 2019
Branchen Trends & News
Fachbeitrag

“Flugärger" App - Travel Assistance For Airline Passengers

Branchen Trends & News
Fachbeitrag
by Joachim Leiter
1 min read
1 min watch
December 2019

In Conversation with Verena Jaeschke, Hotel Oderberger Berlin

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by Joachim Leiter
13 November 2019
Online-Marketing
Fachbeitrag

In Conversation with Verena Jaeschke, Hotel Oderberger Berlin

Online-Marketing
Fachbeitrag
by Joachim Leiter
min read
min watch
November 2019

Travel Instead of Tourism: De-Touristification as a Trend

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by Peter Putzer
29 October 2019
Branchen Trends & News
Fachbeitrag

Travel Instead of Tourism: De-Touristification as a Trend

Branchen Trends & News
Fachbeitrag
by Peter Putzer
1 min read
1 min watch
October 2019

Google Ads: ADDITIVE Among the Top Five Online Marketing Agencies in Italy

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by Armin Gögele
28 October 2019
Online-Marketing
Fachbeitrag

Google Ads: ADDITIVE Among the Top Five Online Marketing Agencies in Italy

Online-Marketing
Fachbeitrag
by Armin Gögele
1 min read
1 min watch
October 2019

Voucher Marketing for Hotels: Strategies and Success Factors

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by Joachim Leiter
22 October 2019
Online-Marketing
Fachbeitrag

Voucher Marketing for Hotels: Strategies and Success Factors

Online-Marketing
Fachbeitrag
by Joachim Leiter
5 min read
5 min watch
October 2019

InterContinental Wonderland | Shanghai (CN)

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by Peter Putzer
22 October 2019
Branchen Trends & News
Fachbeitrag

InterContinental Wonderland | Shanghai (CN)

Branchen Trends & News
Fachbeitrag
by Peter Putzer
1 min read
1 min watch
October 2019

In Conversation with Herbert Steger, AMONTI & LUNARIS Wellnessresort

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by Joachim Leiter
16 October 2019
Online-Marketing
Fachbeitrag

In Conversation with Herbert Steger, AMONTI & LUNARIS Wellnessresort

Online-Marketing
Fachbeitrag
by Joachim Leiter
12 min read
12 min watch
October 2019

Influencers and Influencer Marketing Decline in Relevance

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by Armin Gögele
03 October 2019
Branchen Trends & News
Fachbeitrag

Influencers and Influencer Marketing Decline in Relevance

Branchen Trends & News
Fachbeitrag
by Armin Gögele
2 min read
2 min watch
October 2019

QO Amsterdam | Amsterdam (Netherlands)

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by Peter Putzer
02 October 2019
Branchen Trends & News
Fachbeitrag

QO Amsterdam | Amsterdam (Netherlands)

Branchen Trends & News
Fachbeitrag
by Peter Putzer
1 min read
1 min watch
October 2019

Campaign Optimization based on Big Data

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by Armin Gögele
24 September 2019
Online-Marketing
Fachbeitrag

Campaign Optimization based on Big Data

Online-Marketing
Fachbeitrag
by Armin Gögele
5 min read
5 min watch
September 2019

European Smart Travel Cities - Best Practices

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by Peter Putzer
17 September 2019
Online-Marketing
Fachbeitrag

European Smart Travel Cities - Best Practices

Online-Marketing
Fachbeitrag
by Peter Putzer
4 min read
4 min watch
September 2019

Attribution Models for Campaign Optimization

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by Armin Gögele
12 September 2019
Online-Marketing
Fachbeitrag

Attribution Models for Campaign Optimization

Online-Marketing
Fachbeitrag
by Armin Gögele
5 min read
5 min watch
September 2019

Most and Least Popular Tourists Worldwide Identified in International Study

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by Peter Putzer
11 September 2019
Branchen Trends & News
Fachbeitrag

Most and Least Popular Tourists Worldwide Identified in International Study

Branchen Trends & News
Fachbeitrag
by Peter Putzer
1 min read
1 min watch
September 2019

In Conversation with Andreas Steibl, Paznaun-Ischgl Tourist Office

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by Joachim Leiter
05 September 2019
Online-Marketing
Fachbeitrag

In Conversation with Andreas Steibl, Paznaun-Ischgl Tourist Office

Online-Marketing
Fachbeitrag
by Joachim Leiter
9 min read
9 min watch
September 2019

Hotel KPIs: The Most Important Metrics at a Glance

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by Joachim Leiter
05 September 2019
Online-Marketing
Fachbeitrag

Hotel KPIs: The Most Important Metrics at a Glance

Online-Marketing
Fachbeitrag
by Joachim Leiter
7 min read
7 min watch
September 2019

Hotel Paradies | Ftan (Switzerland)

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by Peter Putzer
28 August 2019
Branchen Trends & News
Fachbeitrag

Hotel Paradies | Ftan (Switzerland)

Branchen Trends & News
Fachbeitrag
by Peter Putzer
1 min read
1 min watch
August 2019

Online Reviews as a Trusted Source

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by Armin Gögele
27 August 2019
Branchen Trends & News
Fachbeitrag

Online Reviews as a Trusted Source

Branchen Trends & News
Fachbeitrag
by Armin Gögele
1 min read
1 min watch
August 2019

Guests from China on the Rise

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by Peter Putzer
21 August 2019
Branchen Trends & News
Fachbeitrag

Guests from China on the Rise

Branchen Trends & News
Fachbeitrag
by Peter Putzer
3 min read
3 min watch
August 2019