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Trends, Best Practices and Strategic Insights for the Hotel Industry.

Explore in-depth perspectives, proven frameworks, and real-world expertise from data-driven hospitality marketing.

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Mamula Island | Montenegro

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by Stefan Hellweger
13 February 2023
Marketing Automatisierung für Hotels
Fachbeitrag

Mamula Island | Montenegro

Marketing Automatisierung für Hotels
Fachbeitrag
by Stefan Hellweger
1 min read
1 min watch
February 2023

Successful Lead Generation in the Hotel Industry: ADDITIVE as an example of success for Meta

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by Joachim Leiter
10 February 2023
ADDITIVE+ NEWS
Fachbeitrag

Successful Lead Generation in the Hotel Industry: ADDITIVE as an example of success for Meta

ADDITIVE+ NEWS
Fachbeitrag
by Joachim Leiter
1 min read
1 min watch
February 2023

7 Steps to Enhance Your Hotel's Customer Journey

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by Armin Gögele
07 February 2023
Online-Marketing
Fachbeitrag

7 Steps to Enhance Your Hotel's Customer Journey

Online-Marketing
Fachbeitrag
by Armin Gögele
3 min read
3 min watch
February 2023

In Conversation with Patrick Nestl, Hotel Erika, South Tyrol

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by Joachim Leiter
01 February 2023
Online-Marketing
Branchen Trends & News
Experten-Interview

In Conversation with Patrick Nestl, Hotel Erika, South Tyrol

Online-Marketing
Branchen Trends & News
Experten-Interview
by Joachim Leiter
8 min read
8 min watch
February 2023

Unlocking the Secrets of Successful Hotel Bookings: Insights into the Customer Journey

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by Armin Gögele
19 January 2023
Online-Marketing
Fachbeitrag

Unlocking the Secrets of Successful Hotel Bookings: Insights into the Customer Journey

Online-Marketing
Fachbeitrag
by Armin Gögele
2 min read
2 min watch
January 2023

Going Direct: How Cutting Out OTAs can Help Hotels save on Costs in the Long Run

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by Joachim Leiter
16 January 2023
Online-Marketing
Fachbeitrag

Going Direct: How Cutting Out OTAs can Help Hotels save on Costs in the Long Run

Online-Marketing
Fachbeitrag
by Joachim Leiter
3 min read
3 min watch
January 2023

The Living Circle | Switzerland

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by Stefan Hellweger
04 January 2023
Branchen Trends & News
Fachbeitrag

The Living Circle | Switzerland

Branchen Trends & News
Fachbeitrag
by Stefan Hellweger
1 min read
1 min watch
January 2023

The Latest Trends In Booking Behavior: What This Year Holds For Hoteliers

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by Armin Gögele
29 December 2022
Branchen Trends & News
Fachbeitrag

The Latest Trends In Booking Behavior: What This Year Holds For Hoteliers

Branchen Trends & News
Fachbeitrag
by Armin Gögele
3 min read
3 min watch
December 2022

Svart Hotel | Norway

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by Armin Gögele
12 December 2022
Branchen Trends & News
Fachbeitrag

Svart Hotel | Norway

Branchen Trends & News
Fachbeitrag
by Armin Gögele
1 min read
1 min watch
December 2022

Successful Communication Keeps Guests Coming Back

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by Joachim Leiter
06 December 2022
Online-Marketing
Fachbeitrag

Successful Communication Keeps Guests Coming Back

Online-Marketing
Fachbeitrag
by Joachim Leiter
2 min read
2 min watch
December 2022

Matthias Ganter, Hotelier at Moselschlösschen Spa & Resort, on ADDITIVE's Online Marketing System

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by Joachim Leiter
05 December 2022
Online-Marketing
Marketing Automatisierung für Hotels
Video

Matthias Ganter, Hotelier at Moselschlösschen Spa & Resort, on ADDITIVE's Online Marketing System

Online-Marketing
Marketing Automatisierung für Hotels
Video
by Joachim Leiter
1 min read
1 min watch
December 2022

What Does Data-Driven Online Marketing Bring To The Hotel Industry?

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by Joachim Leiter
30 November 2022
Online-Marketing
Fachbeitrag

What Does Data-Driven Online Marketing Bring To The Hotel Industry?

Online-Marketing
Fachbeitrag
by Joachim Leiter
4 min read
4 min watch
November 2022

Simon Bruker, General Manager at SAXX Hotel Group, on ADDITIVE's Online Marketing System

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by Joachim Leiter
21 November 2022
Online-Marketing
Video

Simon Bruker, General Manager at SAXX Hotel Group, on ADDITIVE's Online Marketing System

Online-Marketing
Video
by Joachim Leiter
1 min read
1 min watch
November 2022

Hotel Concepts Inspired By The World Of Soccer

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by Stefan Hellweger
17 November 2022
Branchen Trends & News
Fachbeitrag

Hotel Concepts Inspired By The World Of Soccer

Branchen Trends & News
Fachbeitrag
by Stefan Hellweger
2 min read
2 min watch
November 2022

In Conversation with Michael Köck, Kohl & Partner

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by Joachim Leiter
11 November 2022
Online-Marketing
Fachbeitrag

In Conversation with Michael Köck, Kohl & Partner

Online-Marketing
Fachbeitrag
by Joachim Leiter
8 min read
8 min watch
November 2022

Hotel Marketing Automation: 5 Essentials to Get You Started

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by Matthias Ebner
03 November 2022
Marketing Automatisierung für Hotels
Fachbeitrag

Hotel Marketing Automation: 5 Essentials to Get You Started

Marketing Automatisierung für Hotels
Fachbeitrag
by Matthias Ebner
2 min read
2 min watch
November 2022

How Hotel Marketing Automation Helps Re-engage Inactive Guests

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by Joachim Leiter
02 November 2022
Marketing Automatisierung für Hotels
Fachbeitrag

How Hotel Marketing Automation Helps Re-engage Inactive Guests

Marketing Automatisierung für Hotels
Fachbeitrag
by Joachim Leiter
3 min read
3 min watch
November 2022

Dimitrios Panagiotopoulos from 4* S-Hotel Sonnen Resort, on ADDITIVE+ MARKETING AUTOMATION

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by Joachim Leiter
27 October 2022
Marketing Automatisierung für Hotels
Customer Success Story
Video

Dimitrios Panagiotopoulos from 4* S-Hotel Sonnen Resort, on ADDITIVE+ MARKETING AUTOMATION

Marketing Automatisierung für Hotels
Customer Success Story
Video
by Joachim Leiter
1 min read
1 min watch
October 2022

Measuring the Effectiveness of Online Marketing in Hotel Bookings

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by Matthias Ebner
10 October 2022
Online-Marketing
Fachbeitrag

Measuring the Effectiveness of Online Marketing in Hotel Bookings

Online-Marketing
Fachbeitrag
by Matthias Ebner
3 min read
3 min watch
October 2022

Why Hotels Need to Look Beyond Google Ads for Marketing

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by Joachim Leiter
04 October 2022
Marketing Automatisierung für Hotels
Fachbeitrag

Why Hotels Need to Look Beyond Google Ads for Marketing

Marketing Automatisierung für Hotels
Fachbeitrag
by Joachim Leiter
4 min read
4 min watch
October 2022

Maximizing Bookings for Hotels through Performance Marketing

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by Joachim Leiter
20 September 2022
Online-Marketing
Fachbeitrag

Maximizing Bookings for Hotels through Performance Marketing

Online-Marketing
Fachbeitrag
by Joachim Leiter
5 min read
5 min watch
September 2022

PURO Hotels | Poland

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by Stefan Hellweger
20 September 2022
Branchen Trends & News
Fachbeitrag

PURO Hotels | Poland

Branchen Trends & News
Fachbeitrag
by Stefan Hellweger
1 min read
1 min watch
September 2022

Marketing Automation Best Practices: 7 Practical Tips to Keep Guests Returning

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by Joachim Leiter
08 September 2022
Marketing Automatisierung für Hotels
Fachbeitrag

Marketing Automation Best Practices: 7 Practical Tips to Keep Guests Returning

Marketing Automatisierung für Hotels
Fachbeitrag
by Joachim Leiter
5 min read
5 min watch
September 2022

Useful Software For Efficient Online Marketing In The Hotel Industry

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by Armin Gögele
24 August 2022
Online-Marketing
Fachbeitrag

Useful Software For Efficient Online Marketing In The Hotel Industry

Online-Marketing
Fachbeitrag
by Armin Gögele
3 min read
3 min watch
August 2022

SWEETS Hotel | Amsterdam

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by Stefan Hellweger
10 August 2022
Branchen Trends & News
Fachbeitrag

SWEETS Hotel | Amsterdam

Branchen Trends & News
Fachbeitrag
by Stefan Hellweger
1 min read
1 min watch
August 2022